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		<title>30 Lovable Designs of Bear Logo for your Inspiration</title>
		<link>http://www.rtstrategy.ca/2012/05/30-lovable-designs-of-bear-logo-for-your-inspiration/</link>
		<comments>http://www.rtstrategy.ca/2012/05/30-lovable-designs-of-bear-logo-for-your-inspiration/#comments</comments>
		<pubDate>Wed, 16 May 2012 20:06:32 +0000</pubDate>
		<dc:creator>Hal 10000</dc:creator>
				<category><![CDATA[The Pulse]]></category>
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		<guid isPermaLink="false">http://www.rtstrategy.ca/?p=4566</guid>
		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/05/30-lovable-designs-of-bear-logo-for-your-inspiration/">30 Lovable Designs of Bear Logo for your Inspiration</a></p><p>A logo is a prime identity of an organization. It is an eye-catching symbol which differentiates a company from its competing firms in the industry. The distinctive visual aspect of an organization’s logo design provides it with an advantage on top of its competitors. This is quite possible since the appearance of a logo design [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/05/30-lovable-designs-of-bear-logo-for-your-inspiration/">30 Lovable Designs of Bear Logo for your Inspiration</a></p><p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/ae86c_1-Bear.jpg" width="240" />
		</p><p>A logo is a prime identity of an organization. It is an eye-catching symbol which differentiates a company from its competing firms in the industry. The distinctive visual aspect of an organization’s logo design provides it with an advantage on top of its competitors. This is quite possible since the appearance of a <a href="http://naldzgraphics.net/logo-design" rel="nofollow">logo design</a> renders a timeless effect in the mind of the consumers. Therefore, it is necessary to develop a strong emblem. In today’s post, we are going to showcase several examples of bear logo designs. This includes the designs of bear and the cartoon bear logo which really stand out from the crowd. These logos are mostly used for children’s/babies gift store, clothing store or even toy store as bears project a cute and cuddly feature.</p>
<p>Here are the 30 Lovable Designs of Bear Logo for your <a href="http://naldzgraphics.net/Inspiration" rel="nofollow">Inspiration</a>. Check out this collection if you are planning to make a logo for certain projects. This could certainly help you get some hints and guide you through on your design process. Have fun browsing!</p>
<h4>Bear</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/ae86c_1-Bear.jpg" alt="Bear logo" width="500" height="220" /><br />
A logo designed by serhos.<br />
<a href="http://logopond.com/gallery/detail/91969">Source</a></p>
<h4>Bakken Bears</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/ae86c_2-BakkenBears.jpg" alt="Bakken Bears logo" width="500" height="220" /><br />
A logo designed for a basketball team in Denmark.<br />
<a href="http://logopond.com/gallery/detail/67614">Source</a></p>
<h4>Whitebear Homes</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/ae86c_3-WhitebearHomes.jpg" alt="Whitebear Homes logo" width="500" height="220" /><br />
A logo designed for a real state company.<br />
<a href="http://www.brandcrowd.com/logo-design/details/43954">Source</a></p>
<h4>Big Bear</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/ae86c_4-BigBear.jpg" alt="Big Bear logo" width="500" height="220" /><br />
A logo designed for a restaurant in California, or food and beverage related.<br />
<a href="http://logopond.com/gallery/detail/113074">Source</a></p>
<h4>Brisbane School</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/85ea1_5-BrisbaneSchool.jpg" alt="Brisbane School logo" width="500" height="220" /><br />
A logo design created for a primary school.<br />
<a href="http://logopond.com/gallery/detail/150884">Source</a></p>
<h4>Little Bear</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/85ea1_6-little-bear.jpg" alt="Little bear logo" width="500" height="220" /><br />
A brand logo for a full service property management company.<br />
<a href="http://www.logomoose.com/pending-logos/little-bear/">Source</a></p>
<h4>Bearking</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/85ea1_7-bearking.jpg" alt="bearking logo" width="500" height="220" /><br />
A logo designed by ru_ferret.<br />
<a href="http://www.logomoose.com/pending-logos/bearking/">Source</a></p>
<h4>Nerdy Bear</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/85ea1_8-NerdyBear.jpg" alt="Nerdy Bear logo" width="500" height="220" /><br />
A logo which can be used for educational, training, advertising or marketing or human resources company.<br />
<a href="http://www.brandcrowd.com/logo-design/details/46245">Source</a></p>
<h4>Furgazm</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/85ea1_9-Furgazm.jpg" alt="Furgazm logo" width="500" height="220" /><br />
A proposed logo design for a fashion company.<br />
<a href="http://dribbble.com/shots/257468-Furgazm">Source</a></p>
<h4>Brookside Resort</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/85ea1_10-Brookside-Resort.jpg" alt="Brookside Resort logo" width="500" height="220" /><br />
A logo designed for a resort.<br />
<a href="http://dribbble.com/shots/9313-Brookside-Resort">Source</a></p>
<h4>WildSmart V1</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/d938b_11-WildSmart.jpg" alt="WildSmart V1 logo" width="500" height="220" /><br />
A logo design created for a coalition of community members, government entities, environmental organizations and businesses.<br />
<a href="http://logopond.com/gallery/detail/139649">Source</a></p>
<h4>Bearbill</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/d938b_12-bearbill.jpg" alt="bearbill logo" width="500" height="220" /><br />
A logo design which works well for shopping <a href="http://naldzgraphics.net/websites" rel="nofollow">websites</a>.<br />
<a href="http://www.brandcrowd.com/logo-design/details/31290">Source</a></p>
<h4>Bear King</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/d938b_13-bear.jpg" alt="bear king logo" width="500" height="220" /><br />
A logo designed by violina.<br />
<a href="http://www.brandcrowd.com/logo-design/details/44229">Source</a></p>
<h4>Imnorth</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/d938b_14-Imnorth.jpg" alt="Imnorth logo" width="500" height="220" /><br />
A logo created for an internet marketing company.<br />
<a href="http://dribbble.com/shots/395114-Imnorth">Source</a></p>
<h4>Mishka</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/d938b_15-MISHKA.jpg" alt="MISHKA logo" width="500" height="220" /><br />
A logo which can be used for any business which is bold and need to be seen and remembered.<br />
<a href="http://www.brandcrowd.com/logo-design/details/43148">Source</a></p>
<h4>Profitbear</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/d938b_16-profitbear.jpg" alt="profitbear logo" width="500" height="220" /><br />
A <a href="http://naldzgraphics.net/logo-designers" rel="nofollow">logo design</a> created by joelsailo.<br />
<a href="http://creattica.com/logos/profitbear/57611">Source</a></p>
<h4>Grizzly</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/d938b_17-Grizzly.jpg" alt="Grizzly logo" width="500" height="220" /><br />
A logo designed by ggg.<br />
<a href="http://logopond.com/gallery/detail/150234">Source</a></p>
<h4>Deady Bear</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2342e_18-Bear.jpg" alt="deady bear logo" width="500" height="220" /><br />
A logo which is suitable for alternative underground kind of club, entertainment and media business, etc.<br />
<a href="http://brandcrowd.com/logo-design/details/42326">Source</a></p>
<h4>Frozen Bear</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2342e_19-Frozen.jpg" alt="Frozen Bear logo" width="500" height="220" /><br />
A logo which is perfect for any busines related to food, candy, sweets, icecream, cokies, alcoholic drinks.<br />
<a href="http://brandcrowd.com/logo-design/details/31961">Source</a></p>
<h4>Solabear Tanning Salon</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2342e_20-Solabear.jpg" alt="Solabear Tanning Salon logo" width="500" height="220" /><br />
A logo design which is great for a tanning salon, tanning products, or even possibly a solar energy company.<br />
<a href="http://brandcrowd.com/logo-design/details/17531">Source</a></p>
<h4>Lumberjack Bear Logo</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2342e_21-Lumberjack.jpg" alt="Lumberjack Bear Logo" width="500" height="220" /><br />
A logo designed for a carving or lumber company.<br />
<a href="http://dribbble.com/shots/264474-Lumberjack-Bear-Logo-Bear-Country-Carving">Source</a></p>
<h4>Boston Bruins Concept Logo</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2342e_22-Boston.jpg" alt="Boston Bruins Concept Logo" width="500" height="220" /><br />
A logo design created by matthiason.<br />
<a href="http://logopond.com/gallery/detail/17293">Source</a></p>
<h4>BTBG</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2342e_23-BTBG.jpg" alt="BTBG logo" width="500" height="220" /><br />
A logo design created for an internet company.<br />
<a href="http://logopond.com/gallery/detail/140571">Source</a></p>
<h4>Björn’s Blog</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2342e_24-Bj.jpg" alt="Björn's Blog logo" width="500" height="220" /><br />
A mark created for a blog.<br />
<a href="http://dribbble.com/shots/36049-Bj-rn-s-Blog">Source</a></p>
<h4>Olars Design Bear</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/632d5_25-Olars.jpg" alt="Olars Design Bear logo" width="500" height="220" /><br />
A logo designed by OlarsDesign.<br />
<a href="http://logopond.com/gallery/detail/157736">Source</a></p>
<h4>Alyaska</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/632d5_26-Alyaska.jpg" alt="Alyaska logo" width="500" height="220" /><br />
A logo designed for a company engaged in manufacturing and selling garments.<br />
<a href="http://logopond.com/gallery/detail/161325">Source</a></p>
<h4>Snowblower Logo</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/632d5_27-Snowblower.jpg" alt="Snowblower Logo" width="500" height="220" /><br />
A logo design created by Paul Howalt.<br />
<a href="http://dribbble.com/shots/72247-Snowblower-Logo">Source</a></p>
<h4>Berliner Stadtimkerei</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/632d5_28-Berliner.jpg" alt="Berliner Stadtimkerei logo" width="500" height="220" /><br />
A proposed logo for a Berlin honey producer.<br />
<a href="http://logopond.com/gallery/detail/161741">Source</a></p>
<h4>Bears Life</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/632d5_29-Bear.jpg" alt="Bears life logo" width="500" height="220" /><br />
A logo designed by BaHKaTa_BG.<br />
<a href="http://logopond.com/gallery/detail/55855">Source</a></p>
<h4>Primm Resorts Logo</h4>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/632d5_30-Primm.jpg" alt="Primm Resorts Logo" width="500" height="220" /><br />
A logo designed for a Nevada casino.<br />
<a href="http://logopond.com/gallery/detail/55519">Source</a></p>
<p>Did you enjoy this collection? Which of these bear logo designs inspire you a lot to create your own bear logo? Just fill in the comments section below if you want to share your thoughts with us.</p>
<p>&nbsp;</p>
<h2 class="related-post">Related Posts</h2>
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<p><img class="avatar avatar-95 photo" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/7d405_840b0a116354ceedb8a2ae2249257e80" alt="" width="95" height="95" /></p>
<h4>Author: <span class="authortext"><br />
<a title="Posts by Joan Mae Maguale" href="http://naldzgraphics.net/author/joanmaemaguale/" rel="author">Joan Mae Maguale</a> </span></h4>
<p><!--INFOLINKS_OFF-->A mechanical engineer who finds article writing as one of her newest love career.</p>
<p></p><a href="http://naldzgraphics.net/inspirations/bear-logo-designs/">Read more...</a></p>
<em>The excerpt/article above has been posted to rtstrategy.ca by our re-blogging robot, HAL 10000. If you are the original author of this article and would prefer it not be re-posted, please <a href-"http://www.rtstrategy.ca/contact">contact us</a> and we will remove the article immediately.</em></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></content:encoded>
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		<title>rt Strategy appointed by BCIC</title>
		<link>http://www.rtstrategy.ca/2012/04/rt-strategy-appointed-by-bcic/</link>
		<comments>http://www.rtstrategy.ca/2012/04/rt-strategy-appointed-by-bcic/#comments</comments>
		<pubDate>Sun, 29 Apr 2012 08:10:10 +0000</pubDate>
		<dc:creator>rt Strategy Inc.</dc:creator>
				<category><![CDATA[Agency News & Announcements]]></category>
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		<guid isPermaLink="false">http://www.rtstrategy.ca/?p=4744</guid>
		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/04/rt-strategy-appointed-by-bcic/">rt Strategy appointed by BCIC</a></p><p>rt Strategy was thrilled to be appointed by the British Columbia Innovation Council (BCIC) earlier this month to provide services related to a new province-wide initiative. Naming, brand development, website and numerous other brand deliverables form the scope of our initial engagement. We look forward to a strong relationship with BCIC over the weeks, months [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/04/rt-strategy-appointed-by-bcic/">rt Strategy appointed by BCIC</a></p><p>rt Strategy was thrilled to be appointed by the British Columbia Innovation Council (BCIC) earlier this month to provide services related to a new province-wide initiative. Naming, brand development, website and numerous other brand deliverables form the scope of our initial engagement. We look forward to a strong relationship with BCIC over the weeks, months and years to come.</p>
<p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></content:encoded>
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		<title>Fantastic Examples of Package Design</title>
		<link>http://www.rtstrategy.ca/2012/04/fantastic-examples-of-package-design/</link>
		<comments>http://www.rtstrategy.ca/2012/04/fantastic-examples-of-package-design/#comments</comments>
		<pubDate>Sun, 08 Apr 2012 04:15:02 +0000</pubDate>
		<dc:creator>Hal 10000</dc:creator>
				<category><![CDATA[The Pulse]]></category>
		<category><![CDATA[Brand Transformation]]></category>
		<category><![CDATA[Brand Transformation Agency]]></category>
		<category><![CDATA[Kelowna Marketing]]></category>
		<category><![CDATA[Kelowna Marketing Agency]]></category>
		<category><![CDATA[Marketing Kelowna]]></category>
		<category><![CDATA[marketing-kelowna]]></category>
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		<guid isPermaLink="false">http://www.rtstrategy.ca/?p=4554</guid>
		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/04/fantastic-examples-of-package-design/">Fantastic Examples of Package Design</a></p><p>What a better way to end the work week than with a healthy dose of inspiration. And as we’ve mentioned before there’s nothing wrong with looking at other mediums to get inspired. So today we’re showing you some fantastic examples of package design, where beauty and functionality are both equally important. In this collection you [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/04/fantastic-examples-of-package-design/">Fantastic Examples of Package Design</a></p><p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2970a_packages03.jpg" width="240" />
		</p><p>What a better way to end the work week than with a healthy dose of inspiration. And as we’ve mentioned before there’s nothing wrong with looking at other mediums to get inspired. So today we’re showing you some fantastic examples of package design, where beauty and functionality are both equally important. In this collection you will find beautiful typography, color schemes, textures and layouts that might give you some ideas for your own designs. Remember to click on the images to find out more about each package and their designers.</p>
<h3><a href="http://lovelypackage.com/the-ish-watch/" target="_blank">The ‘Ish’ Watch</a></h3>
<p><a href="http://lovelypackage.com/the-ish-watch/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2970a_packages03.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/gradys-cold-brew/" target="_blank">Grady’s Cold Brew</a></h3>
<p><a href="http://lovelypackage.com/gradys-cold-brew/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2970a_packages04.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/atena/" target="_blank">Atena</a></h3>
<p><a href="http://lovelypackage.com/atena/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/57f49_packages05.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/naturall-zdravo/" target="_blank">Naturall Zdravo</a></h3>
<p><a href="http://lovelypackage.com/naturall-zdravo/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/4baf1_packages06.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/underpressure/" target="_blank">Underpressure</a></h3>
<p><a href="http://lovelypackage.com/underpressure/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/4baf1_packages07.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/retro-moto/" target="_blank">Retro Moto</a></h3>
<p><a href="http://lovelypackage.com/retro-moto/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/fe703_packages08.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/grannys-secret/" target="_blank">Granny’s Secret</a></h3>
<p><a href="http://lovelypackage.com/grannys-secret/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/fe703_packages09.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/canteen-tequila/" target="_blank">Canteen Tequila</a></h3>
<p><a href="http://lovelypackage.com/canteen-tequila/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/fe703_packages10.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/kopfkunst-self-promotion/" target="_blank">KopfKunst Self Promotion</a></h3>
<p><a href="http://lovelypackage.com/kopfkunst-self-promotion/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/fe703_packages11.jpg" alt="Inspiring Package Design" /></a><br />
<a href="http://lovelypackage.com/kopfkunst-self-promotion/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/fe703_packages12.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/peter-wetzer-wines/" target="_blank">Péter Wetzer Wines</a></h3>
<p><a href="http://lovelypackage.com/peter-wetzer-wines/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/ed63c_packages02.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/student-work-niklas-hessman-3/" target="_blank">Student Work – Niklas Hessman</a></h3>
<p><a href="http://lovelypackage.com/student-work-niklas-hessman-3/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/ed63c_packages14.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/student-work-dima-je/" target="_blank">Student Work – Dima Je</a></h3>
<p><a href="http://lovelypackage.com/student-work-dima-je/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/ed63c_packages15.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/90-degrees-south/" target="_blank">90 Degrees South</a></h3>
<p><a href="http://lovelypackage.com/90-degrees-south/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/ed63c_packages01.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/tea-bar/" target="_blank">Tea Bar</a></h3>
<p><a href="http://lovelypackage.com/tea-bar/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/6c54b_packages17.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/mieles-del-desierto-de-los-andes/" target="_blank">Mieles del Desierto de los Andes</a></h3>
<p><a href="http://lovelypackage.com/mieles-del-desierto-de-los-andes/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/d4a4e_packages19.jpg" alt="Inspiring Package Design" /></a></p>
<h3><a href="http://lovelypackage.com/sofi-bath-bombs/" target="_blank">Sofi Bath Bombs</a></h3>
<p><a href="http://lovelypackage.com/sofi-bath-bombs/"><img class="aligncenter size-full wp-image-3448" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2403f_packages20.jpg" alt="Inspiring Package Design" /></a></p>
<h3>About the Author</h3>
<p><img class="avatar avatar-80 photo" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2403f_b269f31b359aa6f6959e789581a4e4a1" alt="" width="80" height="80" /></p>
<p><strong>Gisele Muller</strong> is someone that recently discovered a new career online. A person that really likes technology, design, photography and creativity. An eternal geek wannabe, tech fan and a communication lover! Current location: San Bruno, CA – USA. Twitter: @gismullr</p>
<h2 class="relatedPosts">Related Posts</h2>
<p>Here&#8217;s some other articles that you will definitely find useful.</p>
<h3><a title="Permanent Link to 18 Beautiful Examples of Parallax Scrolling in Web Design" href="http://webdesignledger.com/inspiration/18-beautiful-examples-of-parallax-scrolling-in-web-design" rel="bookmark">18 Beautiful Examples of Parallax Scrolling in Web Design</a></h3>
<p><a title="Permanent Link to 18 Beautiful Examples of Parallax Scrolling in Web Design" href="http://webdesignledger.com/inspiration/18-beautiful-examples-of-parallax-scrolling-in-web-design" rel="bookmark"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/2403f_parallax_cover.jpg" alt="" /></a></p>
<h3><a title="Permanent Link to 20 Inspiring Examples of Textures in Web Design" href="http://webdesignledger.com/inspiration/20-inspiring-examples-of-textures-in-web-design" rel="bookmark">20 Inspiring Examples of Textures in Web Design</a></h3>
<p><a title="Permanent Link to 20 Inspiring Examples of Textures in Web Design" href="http://webdesignledger.com/inspiration/20-inspiring-examples-of-textures-in-web-design" rel="bookmark"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/0e7a0_cov_textures.jpg" alt="" /></a></p>
<h3><a title="Permanent Link to Beautiful and Inspiring Logos" href="http://webdesignledger.com/inspiration/beautiful-and-inspiring-logos" rel="bookmark">Beautiful and Inspiring Logos</a></h3>
<p><a title="Permanent Link to Beautiful and Inspiring Logos" href="http://webdesignledger.com/inspiration/beautiful-and-inspiring-logos" rel="bookmark"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/0e7a0_cover_logos.jpg" alt="" /></a></p>
<h3><a title="Permanent Link to 30 Examples of Creative Wooden Office Interior Design" href="http://webdesignledger.com/inspiration/30-examples-of-creative-wooden-office-interior-design" rel="bookmark">30 Examples of Creative Wooden Office Interior Design</a></h3>
<p><a title="Permanent Link to 30 Examples of Creative Wooden Office Interior Design" href="http://webdesignledger.com/inspiration/30-examples-of-creative-wooden-office-interior-design" rel="bookmark"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/0e7a0_cover_wod.png" alt="" /></a></p>
<h3><a title="Permanent Link to 23 Fantastic Examples of Illustrated Elements in Web Design" href="http://webdesignledger.com/inspiration/23-fantastic-examples-of-illustrated-elements-in-web-design" rel="bookmark">23 Fantastic Examples of Illustrated Elements in Web Design</a></h3>
<p><a title="Permanent Link to 23 Fantastic Examples of Illustrated Elements in Web Design" href="http://webdesignledger.com/inspiration/23-fantastic-examples-of-illustrated-elements-in-web-design" rel="bookmark"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/0e7a0_cover_illustrated.jpg" alt="" /></a></p>
<p></p><a href="http://webdesignledger.com/inspiration/fantastic-examples-of-package-design">Read more...</a></p>
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		<title>Best Logo Design of the Week for April 6th 2012</title>
		<link>http://www.rtstrategy.ca/2012/04/best-logo-design-of-the-week-for-april-6th-2012/</link>
		<comments>http://www.rtstrategy.ca/2012/04/best-logo-design-of-the-week-for-april-6th-2012/#comments</comments>
		<pubDate>Sat, 07 Apr 2012 06:58:46 +0000</pubDate>
		<dc:creator>Hal 10000</dc:creator>
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		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/04/best-logo-design-of-the-week-for-april-6th-2012/">Best Logo Design of the Week for April 6th 2012</a></p><p>Best Logo Design of the Week is a weekly roundup with the most interesting logo design I stumble upon during my every day browsing. If you seen a great logo design and would like to see it featured here, by all means get in touch. Moustache logo designed by Paul Saksin. DogyDog logo designed by Deividas [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/04/best-logo-design-of-the-week-for-april-6th-2012/">Best Logo Design of the Week for April 6th 2012</a></p><p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_moustache-logo.jpg" width="240" />
		</p><p>Best Logo Design of the Week is a weekly roundup with the most interesting logo design I stumble upon during my every day browsing. If you seen a great logo design and would like to see it featured here, by all means <a title="Ray Vellest Contact" href="http://rayvellest.com/contact">get in touch</a>.</p>
<p><img class="alignnone size-full wp-image-7296" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_moustache-logo.jpg" alt="Moustache Logo" width="600" height="349" /></p>
<h4>Moustache logo designed by <a href="http://www.behance.net/paulino" class="broken_link">Paul Saksin</a>.</h4>
<p><img class="alignnone size-full wp-image-7300" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_dogy-dog-logo.jpg" alt="DogyDog Logo" width="600" height="300" /></p>
<h4>DogyDog logo designed by <a href="http://www.contrast8.com/">Deividas Bielskis</a>.</h4>
<p><img class="alignnone size-full wp-image-7294" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_oxipira-logo.jpg" alt="Oxipira Logo" width="600" height="356" /></p>
<h4>Oxipira logo designed by <a href="http://biten.me">Breno Bitencourt</a>.</h4>
<p><img class="alignnone size-full wp-image-7293" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_ogn-logo.jpg" alt="OGN Logo" width="600" height="414" /></p>
<h4>OGN logo designed by Hedinn Holmjarns.</h4>
<p><img class="alignnone size-full wp-image-7302" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_shift-logo.jpg" alt="Shift Logo" width="600" height="338" /></p>
<h4>Shift logo designed by <a href="http://uneventual.com">Tomas Brechler</a>.</h4>
<p><img class="alignnone size-full wp-image-7298" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_muus-logo.jpg" alt="Muus Logo" width="600" height="333" /></p>
<h4>Muus logo designed by <a href="http://www.joanponsmoll.com">Joan Pons Moll</a>.</h4>
<p><img class="alignnone size-full wp-image-7297" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_enormail-logo.jpg" alt="Enormail Logo" width="600" height="288" /></p>
<h4>Enormail logo designed by Mircea Constantinescu.</h4>
<p><img class="alignnone size-full wp-image-7295" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_billfold-logo.jpg" alt="Billfold Logo" width="600" height="300" /></p>
<h4>Billfold logo designed by <a href="http://www.brandclay.com">Sean Farrell</a>.</h4>
<p><img class="alignnone size-full wp-image-7299" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_prosperous-copy-logo.jpg" alt="ProsperousCopy Logo" width="600" height="300" /></p>
<h4>ProsperousCopy logo designed by <a href="http://www.effendydesign.daportfolio.com">Muhammad Ali Effendy</a>.</h4>
<p><img class="alignnone size-full wp-image-7301" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/1bfba_young-forever-logo.jpg" alt="Young Forever Logo" width="600" height="300" /></p>
<h4>Young Forever logo designed by Daniel Keller.</h4>
<p>Subscribe to my <a title="Ray Vellest RSS Feed" href="http://feeds.feedburner.com/rayvellest">RSS feed</a> to keep updated with this roundup.</p>
<p></p><a href="http://rayvellest.com/best-logo-design-of-the-week-for-april-6th-2012">Read more...</a></p>
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		<title>The Shocking Truth About How Web Graphics Affect Conversions</title>
		<link>http://www.rtstrategy.ca/2012/04/the-shocking-truth-about-how-web-graphics-affect-conversions/</link>
		<comments>http://www.rtstrategy.ca/2012/04/the-shocking-truth-about-how-web-graphics-affect-conversions/#comments</comments>
		<pubDate>Fri, 06 Apr 2012 04:14:44 +0000</pubDate>
		<dc:creator>Hal 10000</dc:creator>
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		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/04/the-shocking-truth-about-how-web-graphics-affect-conversions/">The Shocking Truth About How Web Graphics Affect Conversions</a></p><p>Does this situation feel familiar? — Your web designer reckons your site is outdated. It makes you look amateurish. If we’re being honest, we might even say it’s downright ugly and you should be ashamed of attaching it to your brand. The solution? A redesign, of course. Not just a few tweaks, mind you, but [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/04/the-shocking-truth-about-how-web-graphics-affect-conversions/">The Shocking Truth About How Web Graphics Affect Conversions</a></p><p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/818e9_cor-cellars-web-graphic.png" width="240" />
		</p><p>Does this situation feel familiar? —</p>
<p>Your web designer reckons your site is outdated. It makes you look amateurish. If we’re being honest, we might even say it’s downright ugly and you should be ashamed of attaching it to your brand.</p>
<p>The solution?</p>
<p>A redesign, of course. Not just a few tweaks, mind you, but a reinvention, taking your tired old website and bringing it into the modern day.</p>
<p>It’ll have snazzy vector paths, cute cartoon scenes, jQuery carousels, full-page high-resolution background photos, the works. By the time you’re done, you’ll have a breathtaking design that cost you a fortune to create—but you shouldn’t hesitate, because it’ll be worth it.</p>
<p>Why?</p>
<p>Well, check out the reasons!</p>
<p>1. Sites with images look good, and people enjoy eye-candy, so they’re more likely to browse around</p>
<p>2. Images are attention-grabbing, so new visitors won’t hit the back button</p>
<p>3. An eye-catching site impresses prospects, and impressed prospects are more likely to buy</p>
<p>4. Flashy images show that you’re hip and modern, and people trust hip and modern companies—so you get more sales</p>
<p>5. In summary, for every bit of eye-candy on your site, your sales will increase an average of 16.5%*</p>
<h2>Wrong, wrong, wrong!</h2>
<p>Many years ago, advertising legend David Ogilvy commissioned research into the use of images. He wanted to be sure that when he wrote ads, the images in them would increase response rates. The prevailing wisdom was that any kind of image would attract attention, and therefore get people reading. But Ogilvy wasn’t so sure.</p>
<p>What he discovered from testing various kinds and placements of images was quite different to the popular opinion of designers—then <em>and</em> now:</p>
<p><strong>Images can reduce readership.</strong></p>
<p>Yes, they catch people’s attention. But without some very <em>specific</em> conditions in place, that attention does <em>not</em> translate into people reading the body copy—or coughing up cash.</p>
<p>You might be wondering why you should care about research done in offline advertising. Well, Ogilvy’s ads were specifically structured to look like news articles. They bear an uncanny resemblance to most forms of online content. And the best practices he discovered for images revolve around broad psychological principles, rather than medium-specific tactics. So they apply to all kinds of content—not just advertising copy.</p>
<h2>What Ogilvy Discovered</h2>
<p>Here are four principles Ogilvy’s research turned up. If you ignore these principles, your images will generally <strong>reduce your readership.</strong> If you apply these principles, your images will <strong>increase your readership.</strong></p>
<p><strong>Of course, they are just best practices—a sensible place to start. The only way to know for sure how they will work for you is by testing.</strong></p>
<h3>1. Placement matters—a lot</h3>
<p>The natural sequence for reading involves a very specific order. First we look at the image, if there is one. Then we scan the headline. Then we read the body copy (if the headline is interesting enough).</p>
<p>An image at the top of the page is a common practice, to catch people’s attention and draw them into the article. But if you’re doing this, you’d better be sure it’s <em>above</em> your headline.</p>
<p><a href="http://www.corcellars.com/"><img class="aligncenter size-full wp-image-10944" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/818e9_cor-cellars-web-graphic.png" alt="tried-and-true layout—situated below the image" width="652" height="536" /></a></p>
<p><em>This site’s headline isn’t much to speak of, but at least it follows the tried-and-true layout—situated below the image, where it will get read.</em></p>
<p>Ogilvy found that, on average, headlines placed below an image are read by 10% more people than headlines above. Since reading the headline is a prerequisite of reading the body copy, you’re losing a potential 10% of your audience if you’re distracting them with an image in the wrong place. If you have a large audience—say 145,000 people—then putting your image below your headline could be costing you nearly <em>fifteen thousand</em> potential readers! As Ogilvy sardonically said, that’s not to be sneezed at.</p>
<h3>2. Captions get read more than body copy—four times more</h3>
<p>An image placed somewhere in the middle of text draws the reader’s attention more than the text itself. It might even draw him <em>out</em> of the copy (see the next point). For that reason, it’s extremely important to have a caption under every image—to press your main point home, and hopefully to get him back <em>into</em> the copy.</p>
<p>Captions under images are read on average 300% more than the body copy itself, so not using them, or not using them correctly, means missing out on an opportunity to engage a huge number of potential readers. (For images above a headline, the headline itself can serve as a caption.)</p>
<p><a href="http://www.nzherald.co.nz/travel/news/article.cfm?c_id=7objectid=10786610"><img class="aligncenter size-full wp-image-10946" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/a5046_nz-herald-screenshot.png" alt="Captions under images are read on average 300% more than the body copy" width="652" height="519" /></a></p>
<p><em>Newspapers have long understood the value of captions for drawing readers in. Yet this knowledge doesn’t seem to have filtered down to web designers and marketers.</em></p>
<p>In copy that aims to sell something, your caption should include your brand name and your promise. That way, you have another chance to get your reader interested and to push him back into the copy—or even directly to the call to action. You have to make the most of his brief attention.</p>
<p>For other kinds of content, figure out the central purpose of the page itself, and encapsulate that in your caption. It is wise to craft your captions as you would <a href="http://www.copyblogger.com/headlines-that-sell/">craft your headlines</a>—because they are similar lengths, with similar purposes.</p>
<h3>3. Don’t break the left margin</h3>
<p>When we read, we rely on the left margin always being there as an anchor, to give us a place to return our eyes to. Without a consistent left margin it’s exceptionally difficult to follow the text. (The reverse is true for text read right-to-left.)</p>
<p>That’s why body copy is never justified to the center or right in the Western world: if the location of the left margin changes, we have to relocate it before we can continue reading. Our eyepath is interrupted, along with our train of thought.</p>
<p>Yet you’ll see an awful lot of websites that scatter left-aligned images throughout body copy. If you have a particularly clever designer, copy might even flow around images in an arty way.</p>
<p>This forces the left margin of the copy to change location—breaking your reader’s flow and forcing him to readjust. Far from helping to <em>keep</em> his attention, such techniques threaten to <em>lose</em> it.</p>
<p><a href="http://unbounce.com/social-media/why-google-is-kicking-facebooks-ass/"><img class="aligncenter size-full wp-image-10948" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/a5046_break-blog-left-margin.jpg" alt="breaking the left margin on a blog" width="652" height="317" /></a></p>
<p><em>“Oops”. I couldn’t resist a gentle poke at Unbounce, who break the left margin here on their blog.</em></p>
<p>For images placed inline with text, always be sure to align them on the right margin. Never break the left margin.</p>
<h3>4. Images without clear relevance are a waste of space</h3>
<p>If the images you’re using are not clearly tied to your value proposition, or to the central theme of your page, then they will only confuse your readers. At best, they’ll be pointless distractions. At worst, they’ll give the wrong impression and lead readers to feel tricked or disappointed.</p>
<p>It’s actually pretty easy to avoid irrelevant images just by using captions. If you can’t come up with a good caption for an image, it’s probably because the image has no place on the page.</p>
<p>The best kinds of images fall into just two categories:</p>
<p>1. Images with <strong>story appeal</strong></p>
<p>2. Images which <strong>demonstrate</strong></p>
<p>An image with <em>story appeal</em> is best for putting above your headline. It evokes a strong sense of curiosity in your reader. He wants to know what’s going on in it—so he reads your copy to find out.</p>
<p><a href="http://www.brewshop.co.nz/"><img class="aligncenter size-full wp-image-10950" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/9021a_brew-shop-nz.png" alt="homepage image with some serious story appeal" width="652" height="303" /></a></p>
<p><em>Although brewshop.co.nz doesn’t do everything right, its homepage image has some serious story appeal.</em></p>
<p>But these kinds of images are not very easy to come up with. Most of the images I see at the beginning of web pages are obviously taken straight from some stock photography site, and have at best a tenuous connection to the content on their pages. Not only do they have little story appeal, but when I see them, I immediately suspect the story they’re telling is not the same as the story in the copy.</p>
<p>An image which <em>demonstrates</em> is exactly as it sounds. It demonstrates something you’ve said in the copy.</p>
<p>It’s hard to go wrong with this sort of image—the only caveat is that it needs to convey your value proposition or central theme with more force than copy alone could. Product photos, before-and-after shots, charts or graphs showing comparisons and so on all fit the bill nicely. And the higher quality the better—if it needs to be downsized to fit into a fairly narrow column of text (and it probably will), then make it clickable, so readers can see a larger version in a lightbox.</p>
<h2>Images that turn readers off</h2>
<p>Here are some kinds of images to avoid like the plague. They will <em>distract</em> your readers with their visual dominance, without the benefit of <em>interesting</em> your readers with their content. And very often they will convey the impression that you are incompetent, thoughtless about your page content, or just unable to come up with anything of real quality.</p>
<ul>
<li>Stock photographs that are obviously stock photographs—their generic dullness and lack of imagination rubs off on you. Just because a stock photo is <em>attractive</em> doesn’t mean it will be <em>effective</em>.</li>
<li>Poor quality images of any kind—better to not show anything than to show something pixelated, over-compressed, badly resized, of a low resolution, or otherwise shoddy-looking.</li>
<li>Crowd shots. Try to use photos that have a single main subject—people find crowd shots boring because there’s no one to focus on.</li>
<li>Bigger than life-size images of faces. According to Ogilvy, readers avoid them because they seem slightly grotesque.</li>
<li>Historical subjects—unless you’re catering to an audience of history enthusiasts, it’s a safe bet your readers will find historical shots boring.</li>
</ul>
<p><a href="http://www.datacom.co.nz/"><img class="aligncenter size-full wp-image-10952" src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/9021a_datacom-screenshot.jpg" alt="images with no value for homepage" width="652" height="495" /></a></p>
<p><em>This website is a study in images done wrong: there is a stock photo top center depicting a model we all know doesn’t work for Datacom—and to add insult to injury, it has been distorted from resizing. The images in the columns beneath have relevance only in the sense that they were forced into context without being needed—they convey no value whatsoever since they demonstrate nothing.</em></p>
<h2>Every image must be worth its page weight in gold</h2>
<p>Lastly, while you’re mulling over whatever fancy graphic your web designer wants to sex your page up with, mull over this: page load times are still the number one criterion for maximizing readership. For example, a few months back <a href="http://www.peer1.com/hosting/how-slow-websites-impact-visitors-and-sales.php" class="broken_link">Google discovered</a> that a loading time increase from 0.4 seconds to 0.9 seconds decreased traffic by 20%. In fact, we created a handy infographic showing how more and more readers abandon a page as load time increases. Needless to say, images increase page load time.</p>
<p>So take a look at your latest graphically-endowed content. Is that extra weight <em>really</em> helping? Is each image demonstrating your value proposition forcibly, or teasing your reader into your copy with story appeal? Is it positioned correctly and captioned enticingly? Is it worth its weight in gold? If you’re not sure, it’s time to start testing, measuring—and perhaps culling.</p>
<p>* Figures are entirely made up for effect. Designers don’t really go this far…but I’m sure some of them <em>want</em> to.</p>
<p><strong>About the Author:</strong> Bnonn is the author of <a href="http://attentionthievery.info/">a free course on 5 website changes you can make today to bring in more sales.</a> Known in the boroughs as the <a href="http://informationhighwayman/" class="broken_link">Information Highwayman</a>, he helps entrepreneurs sell more online by improving both their web copy and design. When he’s not knee-deep in the guts of someone’s homepage, he is teaching his kids about steampunk, Nathan Fillion, and how to grapple a zombie without getting bit.</p>
<p>&nbsp;</p>
<p></p><a href="http://blog.kissmetrics.com/shocking-truth-about-graphics/">Read more...</a></p>
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		<title>rt Strategy appointed by Landlinks Developments</title>
		<link>http://www.rtstrategy.ca/2012/03/rt-strategy-appointed-by-landlinks-developments/</link>
		<comments>http://www.rtstrategy.ca/2012/03/rt-strategy-appointed-by-landlinks-developments/#comments</comments>
		<pubDate>Fri, 30 Mar 2012 08:06:23 +0000</pubDate>
		<dc:creator>rt Strategy Inc.</dc:creator>
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		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/03/rt-strategy-appointed-by-landlinks-developments/">rt Strategy appointed by Landlinks Developments</a></p><p>rt Strategy is delighted to have been appointed by Landlinks Developments of Kelowna BC for website development and branding projects. Landlinks has multiple town home communities in various stages of the planning, marketing and sales cycle, as well as seniors care facilities and a master planned community, so we look forward to a long and [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/03/rt-strategy-appointed-by-landlinks-developments/">rt Strategy appointed by Landlinks Developments</a></p><p>rt Strategy is delighted to have been appointed by Landlinks Developments of Kelowna BC for website development and branding projects. Landlinks has multiple town home communities in various stages of the planning, marketing and sales cycle, as well as seniors care facilities and a master planned community, so we look forward to a long and productive relationship.</p>
<p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></content:encoded>
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		<title>rt Strategy Sponsors Startup Weekend Okanagan</title>
		<link>http://www.rtstrategy.ca/2012/02/rt-strategy-kelowna-marketing-agency-sponsors-startup-weekend-okanagan/</link>
		<comments>http://www.rtstrategy.ca/2012/02/rt-strategy-kelowna-marketing-agency-sponsors-startup-weekend-okanagan/#comments</comments>
		<pubDate>Sat, 25 Feb 2012 19:28:21 +0000</pubDate>
		<dc:creator>Richard Taylor</dc:creator>
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		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/02/rt-strategy-kelowna-marketing-agency-sponsors-startup-weekend-okanagan/">rt Strategy Sponsors Startup Weekend Okanagan</a></p><p>rt Strategy is happy to announce our lead sponsorship of Judgement Night &#8211; the Startup Weekend Okanagan closing party. Startup Weekend is an intense 54 hour event which focuses on building a web or mobile application which could form the basis of a credible business over the course of a weekend. The three-day event takes [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/02/rt-strategy-kelowna-marketing-agency-sponsors-startup-weekend-okanagan/">rt Strategy Sponsors Startup Weekend Okanagan</a></p><p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://www.rtstrategy.ca/wp-content/uploads/2012/02/judgment_badge.png" width="240" />
		</p><p><a href="http://www.rtstrategy.ca/wp-content/uploads/2012/02/judgment_badge.png"><img class="alignnone size-full wp-image-4544" title="judgment_badge" src="http://www.rtstrategy.ca/wp-content/uploads/2012/02/judgment_badge.png" alt="" width="450" height="200" /></a></p>
<p>rt Strategy is happy to announce our lead sponsorship of <em>Judgement Night</em> &#8211; the Startup Weekend Okanagan closing party.</p>
<p>Startup Weekend is an intense 54 hour event which focuses on building a web or mobile application which could form the basis of a credible business over the course of a weekend.</p>
<p>The three-day event takes place on March 2nd to 4th &#8211; with working sessions at the Kelowna Innovation Centre, and a closing party at Kelowna Art Gallery.</p>
<p>rt Strategy is joining <a href="http://www.newmonaco.ca" target="_blank">New Monaco Development Corp</a> as lead sponsor of <em>&#8216;Judgement Night</em>&#8216; &#8211; the closing party for the event.</p>
<p>For more information (and to register) visit <a href="http://okanagan.startupweekend.org/" target="_blank">http://okanagan.startupweekend.org/</a></p>
<p>A link for closing party tickets will be available shortly.</p>
<p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></content:encoded>
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		<title>The Best Logo Designs of 2011 and what makes them work</title>
		<link>http://www.rtstrategy.ca/2012/02/the-best-logo-designs-of-2011-and-what-makes-them-work/</link>
		<comments>http://www.rtstrategy.ca/2012/02/the-best-logo-designs-of-2011-and-what-makes-them-work/#comments</comments>
		<pubDate>Sat, 25 Feb 2012 19:26:32 +0000</pubDate>
		<dc:creator>Hal 10000</dc:creator>
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		<guid isPermaLink="false">http://www.rtstrategy.ca/?p=4443</guid>
		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/02/the-best-logo-designs-of-2011-and-what-makes-them-work/">The Best Logo Designs of 2011 and what makes them work</a></p><p>One of the great things about logo design is seeing the fresh new creations that stream their way in to the world of branding every year. While choosing just one is an impossibility, cherry-picking favorites is a delight. Read on to see who made the list and why: Images correlation to text We love this [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/02/the-best-logo-designs-of-2011-and-what-makes-them-work/">The Best Logo Designs of 2011 and what makes them work</a></p><p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_elefont.jpg" width="240" />
		</p><p>One of the great things about logo design is seeing the fresh new creations that stream their way in to the world of branding every year. While choosing just one is an impossibility, cherry-picking favorites is a delight. Read on to see who made the list and why:</p>
<h3>Images correlation to text</h3>
<p><a href="http://dailydesigninspiration.com/logos/mike-erickson/elefont/"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="elefont" /><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_elefont.jpg" alt="elefont" /></a></p>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="injoy" /></p>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_injoy.jpg" alt="injoy" /></p>
<p>We love this Injoy logo because of the image’s correlation to the text. In addition, the use of color boldly brings the eye front and center to the red bottle, surrounded by the two-tone damask-type heart. This logo is modern, with lots of visual interest and beautiful, artistic patterns.</p>
<h3>Image as a story</h3>
<p><a href="http://dailydesigninspiration.com/logos/gareth-hardy/wine-searcher/"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="Wine Searcher" /><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_Wine-Searcher.jpg" alt="Wine Searcher" /></a></p>
<p><a href="http://dailydesigninspiration.com/logos/arnas-goldbergas/rockit/"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="ROCKIT" /><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_ROCKIT.jpg" alt="ROCKIT" /></a></p>
<p>The sheer genius in use of “image as a story” can’t be showcased better than with this logo. The subtle gradient use of color in the image and title, the double entendre of “guitar as rocket, rocket as guitar” and Japanese inspired sketch-work is pure eye candy.</p>
<h3>Minimalism</h3>
<p><a href="http://dailydesigninspiration.com/logos/alen-pavlovic/wine-kingdom/"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="Wine Kingdom" /><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_Wine-Kingdom.jpg" alt="Wine Kingdom" /></a></p>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="steps" /></p>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_steps.jpg" alt="steps" /></p>
<p>When they say, “less is more”, they’re right. The simple Zen beauty of this logo with its uncluttered font choice and gorgeous mulberry background leave busy logos in the dust. Using the “E” letter as the main focus of the logo puts the image in the text with astounding results, and a great use of minimalism.</p>
<h3>Letter as a symbol</h3>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="ehome" /></p>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_ehome.jpg" alt="ehome" /></p>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="antarctica" /></p>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_antarctica.jpg" alt="antarctica" /></p>
<p>The clever use of a letter as a symbol, such as this expectant little penguin, gives the mind pause as the eye tries to discover what is really going on. Far from just another typographic logo, the simple font plays up the artful design of the “a” above it, replete with minimalist details and an interesting mix of broad and narrow brush strokes. The result is a clean, playful, Spartan logo that has more going on than at first glance.</p>
<h3>Use of negative space</h3>
<p><a href="http://dailydesigninspiration.com/logos/josiah-jost/happy-catfish/"><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="Happy Catfish" /><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_Happy-Catfish.jpg" alt="Happy Catfish" /></a></p>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_1x1.trans.gif" alt="Paint the city" /></p>
<p><img src="http://www.rtstrategy.ca/wp-content/plugins/rss-poster/cache/593ee_Paint-the-city.jpg" alt="Paint the city" /></p>
<p>This fun and quirky logo is a visual treat because of the different ways to see it. You automatically do a double take to absorb all the design elements and the clever way it uses space. The funky font styles keep the design fresh, and the art within the text puts a smile on your face. The abstract, three-dimensional design has an interesting overlap in the city skyline/dripping paint effect.</p>
<p></p><a href="http://www.designyourway.net/blog/identity-and-branding/the-best-logo-designs-of-2011-and-what-makes-them-work/">Read more...</a></p>
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		<title>Jamie Hewlett designs new Absolut London bottle</title>
		<link>http://www.rtstrategy.ca/2012/02/jamie-hewlett-designs-new-absolut-london-bottle/</link>
		<comments>http://www.rtstrategy.ca/2012/02/jamie-hewlett-designs-new-absolut-london-bottle/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 15:24:28 +0000</pubDate>
		<dc:creator>Hal 10000</dc:creator>
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		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/02/jamie-hewlett-designs-new-absolut-london-bottle/">Jamie Hewlett designs new Absolut London bottle</a></p><p>Absolut has launched a limited-edition, London-themed bottle, featuring a unique design by Jamie Hewlett. Hewlett&#8217;s design is a take on London&#8217;s style and fashion pioneers over the past 200 years. Set against a familiar London backdrop, featuring iconic buildings such as St Paul&#8217;s Cathedral and the Gherkin, the illustration features seven characters, including the 18th [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/02/jamie-hewlett-designs-new-absolut-london-bottle/">Jamie Hewlett designs new Absolut London bottle</a></p><p>Absolut has launched a limited-edition, London-themed bottle, featuring a unique design by Jamie Hewlett.</p>
<p>Hewlett&#8217;s design is a take on London&#8217;s style and fashion pioneers over the past 200 years. Set against a familiar London backdrop, featuring iconic buildings such as St Paul&#8217;s Cathedral and the Gherkin, the illustration features seven characters, including the 18th century dandy, the pinstripe gent, 60s chick, punk and 80s casual.</p>
<p>The Absolut London edition will go on sale at Selfridges and Harvey Nichols in the city on March 1 (retailing at £20.99). Absolut is also offering people the chance to win one of 50 bottles in a competition held via Instagram. More details are online at <a href="http://www.facebook.com/ABSOLUTUK" target="_blank">facebook.com/absolutuk</a>.</p>
<p></p><a href="http://www.creativereview.co.uk/cr-blog/2012/february/jamie-hewlett-designs-new-absolut-london-bottle">Read more...</a></p>
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		<title>Attend Startup Weekend Okanagan &#8211; On Us!</title>
		<link>http://www.rtstrategy.ca/2012/02/attend-startup-weekend-okanagan-on-us/</link>
		<comments>http://www.rtstrategy.ca/2012/02/attend-startup-weekend-okanagan-on-us/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 07:33:55 +0000</pubDate>
		<dc:creator>Richard Taylor</dc:creator>
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		<description><![CDATA[<p><p><a href="http://www.rtstrategy.ca/2012/02/attend-startup-weekend-okanagan-on-us/">Attend Startup Weekend Okanagan &#8211; On Us!</a></p><p>rt Strategy is very happy to be a Silver Sponsor of Startup Weekend &#8211; Okanagan. And we&#8217;d like to make three lucky designers or developers just as happy by offering them a free ticket for the event. Each ticket is worth $99 and gives you access to the full three day event (see http://okanagan.startupweekend.org/event/ for [...]</p></p><p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.rtstrategy.ca/2012/02/attend-startup-weekend-okanagan-on-us/">Attend Startup Weekend Okanagan &#8211; On Us!</a></p><p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://www.rtstrategy.ca/wp-content/uploads/2012/02/SW_okanagan.jpg" width="240" />
		</p><p><a href="http://www.rtstrategy.ca/wp-content/uploads/2012/02/SW_okanagan.jpg"><img class="alignnone  wp-image-4547" title="SW_okanagan" src="http://www.rtstrategy.ca/wp-content/uploads/2012/02/SW_okanagan.jpg" alt="" width="600" height="144" /></a></p>
<p>rt Strategy is very happy to be a Silver Sponsor of <a href="http://okanagan.startupweekend.org/" target="_blank">Startup Weekend &#8211; Okanagan</a>.</p>
<p>And we&#8217;d like to make three lucky designers or developers just as happy by offering them a free ticket for the event. Each ticket is worth $99 and gives you access to the full three day event (see <a href="http://okanagan.startupweekend.org/event/" target="_blank">http://okanagan.startupweekend.org/event/</a> for outline schedule). You&#8217;ll be provided with food &amp; refreshments across the weekend. All you need to do is get yourself to the Kelowna Innovation Centre with your computer!</p>
<p>For a chance to win please complete the questions below. Deadline for entries is <strong>Tuesday February 28th at 12 noon</strong>. The organising team (<a href="http://twitter.com/#!/dchymko" target="_blank">Daryl Chymko</a>, <a href="http://twitter.com/#!/fionakelowna" target="_blank">Fiona Campbell</a>, <a href="http://twitter.com/#!/brentlachman" target="_blank">Brent Lachman</a> &amp; <a href="http://twitter.com/rtaylor" target="_blank">myself</a>) will select winners that day and inform winners that evening.</p>
<p>Please note that this is open to technically skilled <strong>hands-on designers and developers only</strong>. We won&#8217;t be selecting based only on technical ability, but we are looking for good skill levels in at least some of the following technologies/applications: Adobe Creative Suite, HTML, CSS, JavaScript, JavaScript frameworks (eg. JQuery), PHP, ASP, JSP, Cold Fusion, Objective C, Open GL, XCode, Cocoa Touch, General API Skills, familiarity with frameworks such as WordPress, Drupal or Concrete 5.</p>
<p>To enter &#8211; please click the button below, answer the 5 questions (briefly &#8211; perhaps 50- 100 words per answer) and enter your contact info.</p>
<p>Good luck!</p>
<p>Richard Taylor &#8211; rt Strategy Inc.</p>
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<div id="survey_form"><h1>Attend Startup Weekend Okanagan on rt Strategy</h1>

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<p><a href="http://www.rtstrategy.ca">rt Strategy Inc. - Brand Transformation Agency™</a></p>]]></content:encoded>
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